Profitable Business Ideas for Women in India - 2023

Profitable Business Ideas for Women in India - 2023

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If you’re looking for the best business ideas for women in India in 2023, we’ve got you covered! Starting a business makes you more independent - financially and socially, and it helps you stand on your feet.

Although, running a business is not easy for all. It's different for men and women because of various factors like gender roles and social stigma, among other things.
Nonetheless, women are making huge strides towards becoming entrepreneurs.
Be it to realise your big entrepreneurial dream, or just be independent and your own boss, if you want to start your own business, we’ve got some interesting ideas for you in this article.

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Some Interesting Statistics About Women Entrepreneurship

There are some insightful statistics about women entrepreneurs in India:

  1. According to a NASSCOM report, from 2014 to 2019, the percentage of women-led start-ups has gone up from 8 per cent to 13 per cent .
  2. According to a recent report, there currently are about 13.5 to 15.7 million women-owned enterprises in India. Although this number is huge, it only represents 20% of all enterprises.
  3. According to a survey , when provided with equal access to inputs, women-owned enterprises produce equally strong outcomes when compared to those led by men.

These numbers show us that even though women are making strides towards entrepreneurship, there still remains a huge gap to fill. We need more women entrepreneurs.
So if this has convinced you to start your own business, and given you the necessary motivation, let’s have a look at some ideas that you can try:

Business Ideas for Women in India

Ideas are a dime a dozen, but the right idea can be worth a million. Let’s go through some business ideas, and maybe, you could find the perfect one for you:

Small Business Ideas for Women

If you want to begin something small, here are some ideas you could try:

  1. Teaching
    Teaching is one of the noblest professions in the world, and if you feel this fits your wheelhouse, you can start teaching.
    Whether you offer your services as a teacher or start a tuition business of your own, this can be a viable business to build.

  2. Organic cosmetician
    The world is going back to basics, and with every other celebrity endorsing natural products, there has been a huge demand for them.
    This trend has penetrated further than food; we now have organic cosmetics products as well. You can venture into this profitable business if you’re interested in the beauty industry.

  3. Nutritionist
    This one takes some effort and even a professional course, but if you are passionate about fitness and want a healthy lifestyle through a good diet, both for yourself and others, becoming a nutritionist can be a great business opportunity for you.

  4. Brand strategist
    If you can understand branding and marketing, this might just be the best idea for your business. You can become a brand strategist and help companies with their branding exercises.

New Business Ideas

Here are some new ideas for you to start your own business:

  1. Healthcare/Fitness professional
    Okay, this one requires certification, but you can start your own fitness or healthcare business where you teach people how to be fit, either through exercise, or health supplements.
    You can also offer your services to established businesses in the industry, like gyms, nursing homes, even Ayurvedic medicine centres, among others.

  2. Event management
    Women have always been in charge of handling events in every family, just unofficially.
    If you have found yourself planning, executing and managing the best events in your circle, event management might just be the thing to do.
    Our humble advice: start small. That’s a smart way to learn the nitty-gritties of the business with minimum risk.

  3. Interior designing
    This one is for women who can describe the whole setup of Ikea’s latest living room from memory. You clearly have an interest in interior design and with a quick online course you can begin this business.

  4. Affiliate marketing
    TAffiliate marketing is one business that has picked up in the recent years quite a bit. In simple words, it is a business based on referrals and commissions.
    You can market other people’s products and services from your social media handles or promote other brands to your followers, and for every sale the brand makes, you receive a commission. Pretty sweet, right?

Business Ideas for Women at Home

Now let’s see some ideas you can try from the comfort of your home:

  1. Content writing/Blogging
    If you’re one of the creative people who love writing and staying home, try becoming a content writer (and eventually open up a content marketing business) and writing for different brands.
    There are ample freelance opportunities and with AI evolving to help writers, this business has great scope of growth from the comfort of your home.

  2. Apparel & clothing store
    Opening a clothing store can be a profitable business idea for you if you’re interested in fashion.
    There are a lot of ways you can go about it - open a franchise, a small business, or a designer boutique, all from your home. All three of these require a different level of experience and investment.

  3. Digital marketing services
    Marketing these days has gone online like everything else. What that means is people can do it from anywhere.
    If you have a knack for marketing and an understanding of how the market works in any particular industry, consider offering digital marketing services to brands.

  4. Home-based catering
    Catering businesses have been around for a while now, and with more people demanding these services, you can take advantage of the high demand and start a home-based catering business.
    You can start with some smaller, local orders and gradually expand your business right from your home!

Online business ideas for women

Last but not least, let’s go through some ideas you can try online:

  1. eCommerce store
    An eCommerce store is one of the best ways to start your own business, especially a bootstrapped one. You do not need to deal with the hassle of renting a space or investing a huge sum of money to get started.
    Any kind of business you want to run can be started through an eCommerce store and give you better reach as well, be it products, services or anything else.

  2. Social media influencer
    Being a social media influencer at this day and age means that you have the power to change people’s minds and convince them to invest time, money and effort into anything you endorse.
    If you have a decent social media presence and an engaging follower group, try the fun and interesting world of influencer marketing.

  3. Dropshipping
    Dropshipping is one of the best ways to start your own online business. Dropshipping helps you reap the profits without enduring the risks.
    So if you want to start an online business with the least investment and want quick profits, try dropshipping.

Benefits of Being a Woman Entrepreneur in India

Many business financing programmes for women entrepreneurs have been developed by top private and public sector banks and NBFCs in an effort to spur the expansion of entrepreneurial activities.

A small number of lenders also provide working capital and business loans to female entrepreneurs at reduced interest rates.

The government also has numerous programs and subsidies to support women entrepreneurs across the country.

So if you want to start a business in India as a woman, you can enjoy these benefits and more:

  1. Financial assistance
  2. Monthly Allowance
  3. Policies
  4. Subsidies
  5. Exemptions
  6. Expense reimbursement

So just do your research, select the best idea for you, and start working on your dreams!


Women wear many hats in their lives, and are qualified for more things than we can count. If you’re a woman who has dreams of becoming her own boss, and wants to achieve something bigger in life, start now.
Once you decide which idea to go with, you can begin your entrepreneurial journey.We agree, it is not easy and takes some capital to start anything, and for such reasons, you can always choose a KreditBee personal loan for women.

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